Author Solutions, authors, book marketing, Publishing, self publishing, writing

From self-published Archway author to Simon and Schuster: Virginia Castleman shares how it happened.

One of the great things about the Indie revolution is the only path to traditional publishing used to be work through an agent and have the book acquired. That has obviously changed as evidenced by this video. Virginia Castleman had a manuscript that bounced around among agents and publishing houses for years. Publishers were interested, but then they left the imprint and so she had to start over.

Finally, she decided to self-publish her book Strays with Archway Publishing and that’s how Simon and Schuster found her. Her book was acquired by Aladdin books and slated for release next year.  Listen to what Virginia has to say about her experience.

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authors, Editing, helpful hints, Indie book publishing, self publishing, writing

LET’S EAT GRANDMA: The Importance of Proofreading

kathyideOne of the things I enjoy most about my current role is the opportunity to meet and interact with some amazingly creative and professional people. A few weeks ago when I gave the key note address at the West Coast Writers Conference Indie Author Conference, I had the opportunity to meet Kathy Ide.  Kathy is a published author/ghostwriter, editor/mentor, and writers’ conference speaker.  Her latest book is Proofreading Secrets of Best-Selling Authors is a must read for every aspiring authorShe is also the founder and coordinator of The Christian PEN: Proofreaders and Editors Network (www.TheChristianPEN.com) and the Christian Editor Connection (www.ChristianEditor.com).  

I asked her to share some of her wisdom and experience with my readers through a blog post. Her post is what follows and I think you will find it to be very helpful.

 

LET’S EAT GRANDMA: The Importance of Proofreading

Have you seen the plaques and T-shirts that say:

Let’s Eat Grandma.

Let’s Eat, Grandma.

                        Commas Save Lives.

I love that! It shows how one tiny bit of punctuation can change the entire meaning and tone of a sentence.

You may think that as long as you’ve got life-changing content in your nonfiction manuscript, or an intriguing story with lots of conflict and interesting characters in your fiction manuscript, that should be enough. And yes, content and story are extremely important. But no matter how good those things are, you’ll be running some pretty big risks if you don’t bother proofreading your manuscript carefully for typos, inaccuracies, and inconsistencies … and learning the industry-standard rules regarding punctuation, usage, grammar, and spelling.

OK, you won’t be putting your grandmother’s life on the line or joining a tribe of cannibals. But tiny mistakes in your writing can have disastrous consequences. Here are my top ten:

 

  1. Mechanical errors can decrease your chance of acceptance by a traditional publisher.
  1. Mechanical errors can cause miscommunication.
  1. Mechanical errors can cause confusion.
  1. Mechanical errors can give an unprofessional appearance to publishers and readers.
  1. Mechanical errors can be embarrassing.
  1. Mechanical errors may cause readers to take you and your message less seriously.
  1. Mechanical errors can affect the sales of your book.
  1. Mechanical errors could cost you money.
  1. Mechanical errors can be distracting
  2. Mechanical errors can give you a poor reputation.

 

Professionalism Is Key

Proofreading Secrets_FrontCoverIf you’re writing just for family and friends, it may not matter so much whether every comma is in exactly the right place or if you have a few typos here and there. But if you want to get your book published in today’s highly competitive commercial market, you need every edge you can get. If you expect people to buy what you write, you need to take the time to do it right.

If you have a hard time finding typos, inconsistencies, and “PUGS” errors in your writing, consider hiring a professional proofreader. If you go to http://www.ChristianEditor.com and fill out the form for Authors Seeking Editors, you’ll be connected with established, professional editors who can make your manuscript shine.

A comma may not save Grandma’s life. But a careful proofread might make a life-or-death difference for your manuscript.

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Author Solutions, iuniverse, self publishing, writing

iUniverse celebrates 15 years by recognizing some of their most significant self-published authors


This past month marked the 15th year of iUniverse offering supported self-publishing services to authors. To celebrate the occasion, they recognized some of the most significant authors who have self-published through them.

The list of those authors follows and it is a unique collection. Some have been picked up by traditional publishers. Some have used their iUniverse book to further a cause.  Others have written multiple books and self-published them all with iUniverse.  All together they help illustrate one of the greatest value of the indie publishing revolution. Writers from various backgrounds with a wide range of goals can get their books into the hands of readers.

Still Alice – Lisa Genova
Democracy’s Big Day – Jim Bendat
Lucia’s Survival Guide and Cookbook – Lucille Campilongo
Almost Home; My Life Story Volume 1 – Damien Echols
If I Knew Then– Amy Fisher
Kerosene Cowboys – Randy Arrington
Sounds Like Teen Spirit- Tim English
Life Above and Beyond the Rim 2014 – Joe Courtney 
The Siren
- Kiera Cass
Deadly Powder on Medical Gloves; A Wake-Up Call to the Food and Drug Administration – Robert F. Edlich, MD
24 Hours Inside the President’s Bunker: 9-11-01 The White House – Lt. Col. Robert J. Darling
Within Arm’s Reach – Dan Emmett
Why Wait to Be Great – Terry Hawkins
Battleworn: The Memoir of a Combat Medic in Afghanistan– Chantelle Taylor

 

iuniverse15 jpg

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Author Solutions, AuthorHouse, authors, self publishing

22 authors collaborate to write book on how serving through AmeriCorps changes lives

ServeOne of the great things about the indie revolution is books that might not be of interest to traditional publishers can still find their way into the hands of readers and make an impact. Take for example the book, Serve, Reflect, Repeat. Full disclosure: This book was compiled by my oldest daughter who has served in AmeriCorps, but I did not think family connection was reason to disqualify this story from my blog.

I say that because I think this volume is an excellent example of another way a book can come to be. In this case, she did not write the manuscript herself, but instead engaged a network of people to submit chapters detailing their experiences. I believe you will find the book inspirational, but I also think you will find the answers to the questions I posed to her helpful as well.

What inspired you to write your book? AmeriCorps was such an important and transformational time in my life. I know other alumni felt the same way so I thought a collaborative book would showcase the power of national service as well as be an introduction to AmeriCorps for individuals considering pursuing national service as a path.

What was the most challenging thing about compiling stories from different writers? There were two chief challenges. The first was finding willing authors. This was a very grassroots effort; so I reached out to interested parties through social media outlets. While there was a lot of positive response, it took a concerted effort to actually get individuals to turn in a chapter. The second challenge was choosing what stories would be included in the book. There are so many amazing stories and it was difficult to narrow down the selections.

“The feeling of completing your book project is indescribable.”

What was most surprising to you as you went through the publishing process? Editing is tremendously challenging and takes significant effort and time, especially with a project like this. It was a very diverse group of writers from different regions, and with varying education levels, and backgrounds. It was important to create a cohesive voice while remaining authentic to each individual writing style.

What advice would you give to first time authors? Stick with it. The feeling of completing your book project is indescribable. This process was challenging for me, and significantly more time intensive than I initially anticipated, but it was worth it. During the writing, compiling and editing process I was also a full-time student and part-time employee. There were always excuses that I could have used to prevent me from working on the book. However, I set a deadline and was committed and see it through. I was purposeful in blocking out time to complete this project and I am confident others can as well.

What do you hope readers take away from this book? National service has the power to transform individuals, schools, neighborhoods, communities, regions, states, and the nation and we all have the capacity to serve and the responsibility as citizens to find the best way to help improve society. Everyone has something to offer to the world,

How did you settle on the title of your book? Unfortunately, I can’t take credit for the title. One of the other authors, Nicole Vera, suggested it. All of the authors voted on potential titles, but this one was the winner because it is so accurately describes what service should entail. We should serve, reflect on our time–what we can do differently, how we can improve, and what we should be proud of–and then we should repeat. This should be the cycle throughout our lives.

“I was purposeful in blocking out time to complete this project and I am confident others can as well.”

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Author Solutions, authors, book marketing, Indie book publishing, Publishing, self publishing

7 simple things you can do to build awareness for your self published book

This past weekend I gave the evening keynote at the West Coast Writer’s Conference Indie Publishing Conference.  I always enjoy those times, because along with meeting many aspiring authors and sharing the 4 Paths to Publishing with them, I also have opportunity to learn myself. At lunch on Saturday, Bill Van Orsdel from Bookfuel, gave a really insightful presentation on book marketing.  Inspired by his talk, I wanted to share some simple things you can do to build awareness for your book before and after your title goes live.

  1. Communicate your milestones–It sounds simple, but every time you reach a milestone such as completing a draft or submitting your manuscript or holding a book signing, let your followers and fans know. It may not seem like much, but it will help you keep people engaged and anticipate what’s next with your book.
  2. Create an engagement contest–This is where you offer different potential titles or book covers and ask your community to weigh in on which they like best. This obviously is a pre-launch activity, but it can be a great way to build a base of potential book buyers.  This also assumes you have a blog where you can post options and let them vote through a poll or in the comment section.

    If possible test different prices to see if you can build demand for your book.

  3. Experiment with the price of your book or books–There has been a lot written about pricing e-books to gain readers and certainly that is worth trying, but you want to be sure you have a clear strategy and goal. You may even want to test giving it away for a short period of time or use one of the sites out there that can facilitate that for you. I also think it is worth experimenting with your print books as well.  I spoke at a conference a few months ago and had both of my print books there. I suggest retail was $10 each but you could buy both for $15. I sold more books at that event than any other.
  4. Offer a giveaway if you can–you may be able to facilitate this through your own website or blog or use a site like Goodreads, but this can be an effective way to help build your mailing list. Use social media to also promote it, but be sure you are clear on where you will deliver books to winners. On Goodreads, you can limit to the US, which may be a good idea if you want to limit your postage cost.
  5. Consider running a PPC campaign–PPC stands for pay-per-click and is the type of campaigns you run online through Google. This probably only makes sense if you have a non-fiction book with a specific topic that people would search for such as autism or financial planning. If you consider this as a marketing option, make sure you understand how this works and you set daily limits on your spend. I have seen people spend more money than they expected because they did not set up their
    Using trending hashtags can be away to tie your book to current events.

    Using trending hashtags can be away to tie your book to current events.

    accounts properly.

  6. Pursue events where you can promote your book–Seems rather obvious to make this statement, but it is worth noting, you have to find places to promote your book. They will not find you. Bookstores and libraries are the most obvious places to start, but get creative. Think about what other places might have a connection or interest in your book. I know authors who have done events at restaurants, hair salons and churches.
  7. Use trending #hashtags–Bill made this point in his presentation and I thought it was a great idea. For example if there is a comet that is approaching the earth and you have a science fiction book that involves a comet use that in tweets about your book. The key is pay attention to what is trending and create an authentic connection to the hashtag and your book. This is certainly more opportunistic than planned, but I suspect in the right situation, it would yield some great results.

I trust you found this list helpful. Are there other things you are doing to build awareness for you book? Share those in the comment section and I will post.

 

 

 

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Author Solutions, iuniverse, Publishing, self publishing, writing

Every author has to overcome obstacles to get published, but maybe none as challenging as what Kent Bell faces everyday.

When Kent Bell came into this world on Valentine’s Day in 1965, he was born without arms or legs and was not expected to live till the next day. But like most everything in his life, Kent defied the odds and is now, forty-nine years old.  His most recent accomplishment is becoming a published author.

In his book, Look Ma, No Hands, No Legs Either, he narrates his life story, beginning with being born without arms or legs. Through his  inspiring work, Bell tells what it’s like living and thriving with a disability. From his birth, to moving regularly with his military family, to attending school and college, to accomplishing more in life than an average person, he shares the ups and downs of almost fifty years.

As a first-time published author, he details various exploits and accomplishments. A sports enthusiast, Bell became a scorekeeper for many activities, from Little League to the pros, including being the first disabled person to be an official scorekeeper in the 2004 USA Olympic basketball event. His memoir shows how despite facing insurmountable obstacles to the most simple of activities, he has accomplished amazing things.Look Mom No Hands

In addition to achieving things many people only dream about, Kent has been an advocate to change the laws for people with disabilities.  Through Look Ma, No Hands, No Legs Either,  Bell inspires the reader through his unrelenting display of courage, passion, strength, endurance, integrity, and most of all, a positive attitude.

 

 

 

 

 

 

 

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authors, book selling, Publishing, self publishing

Science says reading print books provides a number of pretty interesting benefits

Recently, someone forwarded me a link to an article, titled Science Has Great News for People Who Read Actual Books, on a site called Mic.com, which I had seen before.

In this fascinating  article, Rachel Grate cites a number of recent studies that report the benefits of reading a paper book that e-readers don’t provide. She draws from a number of different studies that all seem to point to the same conclusion. Reading paper books help us in ways we may not have been aware.

I tried to find a way to summarize her work and just hit the highlights, but I found that task difficult. Her content and writing style are excellent. So rather than short change you, I have decided to provide the text of the article below. Or if you prefer, you can read the original article and the comments by clicking here.

Credit: New Dork Review of Books

Credit: New Dork Review of Books

From Mic.com and written by Rachel Grate

It’s no secret that reading is good for you. Just six minutes of reading is enough to reduce stress by 68%, and numerous studies have shown that reading keeps your brain functioning effectively as you age. One study even found that elderly individuals who read regularly are 2.5 times less likely to develop Alzheimer’s than their peers. But not all forms of reading are created equal.

The debate between paper books and e-readers has been vicious since the first Kindle came out in 2007. Most arguments have been about the sentimental versus the practical, between people who prefer how paper pages feel in their hands and people who argue for the practicality of e-readers. But now science has weighed in, and the studies are on the side of paper books.

Reading in print helps with comprehension. 

A 2014 study found that readers of a short mystery story on a Kindle were significantly worse at remembering the order of events than those who read the same story in paperback. Lead researcher Anne Mangen of Norway’s Stavanger University concluded that “the haptic and tactile feedback of a Kindle does not provide the same support for mental reconstruction of a story as a print pocket book does.”

Our brains were not designed for reading, but have adapted and created new circuits to understand letters and texts. The brain reads by constructing a mental representation of the text based on the placement of the page in the book and the word on the page.

The tactile experience of a book aids this process, from the thickness of the pages in your hands as you progress through the story to the placement of a word on the page. Mangen hypothesizes that the difference for Kindle readers “might have something to do with the fact that the fixity of a text on paper, and this very gradual unfolding of paper as you progress through a story is some kind of sensory offload, supporting the visual sense of progress when you’re reading.”

While e-readers try to recreate the sensation of turning pages and pagination, the screen is limited to one ephemeral virtual page. Surveys about the use of e-readers suggest that this affects a reader’s serendipity and sense of control. The inability to flip back to previous pages or control the text physically, either through making written notes or bending pages, limits one’s sensory experience and thus reduces long-term memory of the text.

Credit: Motivationgrid.com

Credit: Motivationgrid.com

Reading long sentences without links is a skill you need — but can lose if you don’t practice. 

Reading long, literary sentences sans links and distractions is actually a serious skill that you lose if you don’t use it. Before the Internet, the brain read in a linear fashion, taking advantage of sensory details to remember where key information was in the book by layout.

As we increasingly read on screens, our reading habits have adapted to skim text rather than really absorb the meaning. A 2006 study found that people read on screens in an “F” pattern, reading the entire top line but then only scanning through the text along the left side of the page. This sort of nonlinear reading reduces comprehension and actually makes it more difficult to focus the next time you sit down with a longer piece of text.

Tufts University neuroscientist Maryanne Wolf worries that “the superficial way we read during the day is affecting us when we have to read with more in-depth processing.” Individuals are increasingly finding it difficult to sit down and immerse themselves in a novel. As a result, some researchers and literature-lovers have started a “slow reading” movement, as a way to counteract their difficulty making it through a book.

Reading in a slow, focused, undistracted way is good for your brain.

Slow-reading advocates recommend at least 30 to 45 minutes of daily reading away from the distractions of modern technology. By doing so, the brain can reengage with linear reading. The benefits of making slow reading a regular habit are numerous, reducing stress and improving your ability to concentrate.

Credit: telegraph.co.uk

Credit: telegraph.co.uk

Regular reading also increases empathy, especially when reading a print book. One study discovered that individuals who read an upsetting short story on an iPad were less empathetic and experienced less transportation and immersion than those who read on paper.

Reading an old-fashioned novel is also linked to improving sleep. When many of us spend our days in front of screens, it can be hard to signal to our body that it’s time to sleep. By reading a paper book about an hour before bed, your brain enters a new zone, distinct from that enacted by reading on an e-reader.

Three-quarters of Americans 18 and older report reading at least one book in the past year, a number which has fallen, and e-books currently make up between 15 to 20% of all book sales. In this increasingly Twitter- and TV-centric world, it’s the regular readers, the ones who take a break from technology to pick up a paper book, who have a serious advantage on the rest of us.

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