The Indie Revolution in publishing has been a wonderful development. It has removed the barriers that used to exist between authors and readers and made it possible for anyone who has a manuscript to have a book available in distribution. However, just because everyone can publish a book, doesn’t mean everyone should. By that statement, I am not saying aspiring authors should not take advantage of the publishing opportunities that make this the best time in history to be an author. Rather, I mean some authors may not have a realistic assessment of what it takes to put a good book in the market and attract readers. So here are five signs you may not be ready to publish.
- You believe you are a one-draft wonder: Most authors write because they feel passionate about what they have to say, but that doesn’t mean a good editor can’t improve on what you say and how you say it. Too many self-published authors believe their first draft is just perfect and they rush to publish that. Good editing will only improve the work and make what you have to say even more powerful.
- Your daughter is an artist: Great book covers take more than artistic talent and too often authors rely on an inexperienced cover designer to create the book cover. Not a good idea. That’s why on this blog I have made numerous posts about how to design a killer book cover. Just search by that term if you want some great tips.
- You have never checked to see if anyone else is using your book title: I am amazed how many authors will chose a book title without ever browsing the internet to see if someone else is already using the title. Try to find a title that no one else is using. Sounds obvious, but too many authors get locked in on an idea and don’t do the proper research to have their title stand out.
- You have not browsed a bookstore in months: Don’t publish in isolation. Visit the local bookstore and look for titles that jump off the shelf for you. Take note of what is unique about the design. Also pay attention to your genre to see if you can spot any trends you can take advantage of when you are designing your book.
- You believe a platform is something a carpenter builds: That is actually a line I heard from an author when I asked what he was doing to build his platform. Bottom line is you need to start marketing and connecting with potential readers even before your book is available and then continue to build momentum once your title is live.