In a world where the internet and cyberspace seem to dominate the discussion about book promotion, I don’t think we should forget the power of connecting face-to-face with potential readers. That’s why I think book fairs should still be a key element in every author’s marketing plan. There’s something powerful when a reader can tell their friends, “I met the author”.
This weekend, one of the oldest and most prestigous author events, the Miami Book Fair, will take place on the streets of Miami surrounding Dade Community college. If you are in the area, plan to stop by one of the Author Solutions booths. We will have nearly 90 authors signing and giving away books and making a connection with potential readers.